{"id":8996,"date":"2013-03-01T14:29:27","date_gmt":"2013-03-01T21:29:27","guid":{"rendered":"http:\/\/www.nsirinc.com\/compass\/?p=8996"},"modified":"2013-03-01T14:29:27","modified_gmt":"2013-03-01T21:29:27","slug":"%e3%83%86%e3%83%ac%e3%83%93%e3%81%ae%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91","status":"publish","type":"post","link":"https:\/\/www.nsirinc.com\/compass\/%e3%83%86%e3%83%ac%e3%83%93%e3%81%ae%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91\/","title":{"rendered":"\u30c6\u30ec\u30d3\u306e\u8996\u8074\u52d5\u5411"},"content":{"rendered":"

2012\u5e74\u7b2c3\u56db\u534a\u671f\u306e\u30c6\u30ec\u30d3\u8996\u8074\u52d5\u5411\u304cNielsen\u304b\u3089\u516c\u958b\u3055\u308c\u305f\u3002\u6e1b\u5c11\u50be\u5411\u306b\u3042\u3063\u305f\u30c6\u30ec\u30d3\u306e\u8996\u8074\u6642\u9593\u306f\u5897\u3048\u3001\u524d\u5e74\u540c\u671f\u304b\u30890.9%\u306e\u5897\u52a0\u3092\u3057\u305f\u3002\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u306e\u30d3\u30c7\u30aa\u8996\u8074\u306f\u3001\u524d\u5e74\u540c\u671f\u304b\u308936.9%\u3068\u5927\u304d\u304f\u5897\u3048\u305f\u304c\u3001DVD\/Blu-ray\u306e\u8996\u8074\u6642\u9593\u306f16.1%\u306e\u6e1b\u5c11\u3092\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
\n

\u6708\u9593\u5e73\u5747\u8996\u8074\uff08\u5229\u7528\uff09\u6642\u9593<\/b><\/p>\n<\/td>\n<\/tr>\n

\n

\u00a0<\/b><\/p>\n<\/td>\n

\n

12<\/b>\u5e743Q<\/b><\/p>\n<\/td>\n

\n

12<\/b>\u5e742Q<\/b><\/p>\n<\/td>\n

\n

11<\/b>\u5e743Q<\/b><\/p>\n<\/td>\n

\n

\u524d\u5e74\u6bd4<\/b><\/p>\n<\/td>\n

\n

\u524d\u5e74\u5dee<\/b><\/p>\n<\/td>\n<\/tr>\n

\u30c6\u30ec\u30d3\u653e\u9001<\/td>\n\n

148:03<\/p>\n<\/td>\n

\n

144:54<\/p>\n<\/td>\n

\n

146:45<\/p>\n<\/td>\n

\n

0.9%<\/p>\n<\/td>\n

\n

1:18<\/p>\n<\/td>\n<\/tr>\n

\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074<\/td>\n\n

11:30<\/p>\n<\/td>\n

\n

11:33<\/p>\n<\/td>\n

\n

10:51<\/p>\n<\/td>\n

\n

6.0%<\/p>\n<\/td>\n

\n

0:39<\/p>\n<\/td>\n<\/tr>\n

DVD\/B-R\u30c7\u30a3\u30b9\u30af<\/td>\n\n

5:17<\/p>\n<\/td>\n

\n

5:13<\/p>\n<\/td>\n

\n

6:18<\/p>\n<\/td>\n

\n

-16.1%<\/p>\n<\/td>\n

\n

-1:01<\/p>\n<\/td>\n<\/tr>\n

\u30b2\u30fc\u30e0\u30b3\u30f3\u30bd\u30fc\u30eb<\/td>\n\n

6:38<\/p>\n<\/td>\n

\n

6:26<\/p>\n<\/td>\n

\n

6:15<\/p>\n<\/td>\n

\n

-3.2%<\/p>\n<\/td>\n

\n

-0:13<\/p>\n<\/td>\n<\/tr>\n

\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8<\/td>\n\n

28:58<\/p>\n<\/td>\n

\n

28:29<\/p>\n<\/td>\n

\n

28:33<\/p>\n<\/td>\n

\n

1.5%<\/p>\n<\/td>\n

\n

0:25<\/p>\n<\/td>\n<\/tr>\n

\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30d3\u30c7\u30aa<\/td>\n\n

6:59<\/p>\n<\/td>\n

\n

5:51<\/p>\n<\/td>\n

\n

5:06<\/p>\n<\/td>\n

\n

36.9%<\/p>\n<\/td>\n

\n

1:53<\/p>\n<\/td>\n<\/tr>\n

\u30e2\u30d0\u30a4\u30eb\u30d3\u30c7\u30aa<\/td>\n\n

5:25<\/p>\n<\/td>\n

\n

5:20<\/p>\n<\/td>\n

\n

4:47<\/p>\n<\/td>\n

\n

25%<\/p>\n<\/td>\n

\n

1:05<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nielsen<\/p>\n

\u30c6\u30ec\u30d3\u696d\u754c\u306b\u53d6\u308a\u3001\u30c6\u30ec\u30d3\u653e\u9001\u306e\u8996\u8074\u6642\u9593\u306e\u6e1b\u5c11\u304c\u6b62\u307e\u308a\u3001\u5897\u52a0\u3092\u3057\u305f\u4e8b\u306f\u3044\u3044\u30cb\u30e5\u30fc\u30b9\u3067\u3042\u308b\u304c\u3001\u8996\u8074\u8005\u306e\u6e1b\u5c11\u306f\u6b62\u307e\u3063\u3066\u3044\u306a\u304f\u3001\u30c6\u30ec\u30d3\u8996\u8074\u8005\u306f\u524d\u5e74\u540c\u671f\u304b\u30891.1%\u6e1b\u3063\u305f\u3002\u6700\u3082\u5229\u7528\u8005\u304c\u6e1b\u3063\u305f\u306e\u306fDVD\/Blu-ray\u3067\u3001\u524d\u5e74\u540c\u671f\u304b\u30897.3%\u3082\u6e1b\u3063\u3066\u3044\u308b\u3002\u307e\u305f\u3001\u6e1b\u5c11\u3057\u3066\u3044\u308b\u306e\u306f\u30c6\u30ec\u30d3\u653e\u9001\u3001DVD\/Blu ray\u3060\u3051\u3067\u306a\u304f\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30d3\u30c7\u30aa\u306e\u5229\u7528\u8005\u30822.4%\u6e1b\u3063\u3066\u3044\u308b\u3002<\/p>\n

\u4eca\u56de\u306eNielsen\u306e\u7d71\u8a08\u306e\u4e2d\u3067\u6700\u3082\u95a2\u5fc3\u3092\u96c6\u3081\u3066\u3044\u308b\u306e\u304c\u3001\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074\u306e\u5206\u6790\u3067\u3042\u308b\u3002Nielsen\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u5730\u4e0a\u6ce2\u3067\u653e\u9001\u3055\u308c\u3066\u3044\u308b\u756a\u7d44\u8996\u8074\u306e87.2%\u306f\u30e9\u30a4\u30d6\uff08\u653e\u9001\u6642\uff09\u3067\u3042\u308a\u30015.5%\u306f\u540c\u3058\u65e5\u306e\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u3001\u7fcc\u65e5\u304b\u30897\u65e5\u4ee5\u5185\u306e\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u306f6.1%\u3067\u3042\u308b\u3002\u5730\u4e0a\u6ce2\u756a\u7d44\u306e\u8996\u8074\u306e98.8%\u306f7\u65e5\u4ee5\u5185\u3067\u3042\u308b\u3002\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001\u30b1\u30fc\u30d6\u30eb\uff08\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\uff09\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u756a\u7d44\u3067\u306f\u30e9\u30a4\u30d6\u8996\u8074\u304c93.3%\u3001\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u3055\u308c\u3066\u3044\u308b\u756a\u7d44\u3067\u306f\u30e9\u30a4\u30d6\u304c94.4%\u3067\u3042\u308b\u3002<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\n

\u6708\u9593\u5e73\u5747\u8996\u8074\uff08\u5229\u7528\uff09\u8005\u6570<\/b><\/p>\n<\/td>\n<\/tr>\n

 <\/td>\n\n

12<\/b>\u5e743Q<\/b><\/p>\n<\/td>\n

\n

12<\/b>\u5e742Q<\/b><\/p>\n<\/td>\n

\n

11<\/b>\u5e743Q<\/b><\/p>\n<\/td>\n

\n

\u524d\u5e74\u6bd4<\/b><\/p>\n<\/td>\n<\/tr>\n

\u30c6\u30ec\u30d3\u653e\u9001<\/td>\n\n

282,646<\/p>\n<\/td>\n

\n

283,293<\/p>\n<\/td>\n

\n

285,858<\/p>\n<\/td>\n

\n

-1.1%<\/p>\n<\/td>\n<\/tr>\n

\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074<\/td>\n\n

150,248<\/p>\n<\/td>\n

\n

145,805<\/p>\n<\/td>\n

\n

140,251<\/p>\n<\/td>\n

\n

7.1%<\/p>\n<\/td>\n<\/tr>\n

DVD\/B-R\u30c7\u30a3\u30b9\u30af<\/td>\n\n

148,846<\/p>\n<\/td>\n

\n

149,241<\/p>\n<\/td>\n

\n

160,626<\/p>\n<\/td>\n

\n

-7.3%<\/p>\n<\/td>\n<\/tr>\n

\u30b2\u30fc\u30e0\u30b3\u30f3\u30bd\u30fc\u30eb<\/td>\n\n

94,207<\/p>\n<\/td>\n

\n

96,325<\/p>\n<\/td>\n

\n

97,844<\/p>\n<\/td>\n

\n

-3.7%<\/p>\n<\/td>\n<\/tr>\n

\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8<\/td>\n\n

210,730<\/p>\n<\/td>\n

\n

210,142<\/p>\n<\/td>\n

\n

213,256<\/p>\n<\/td>\n

\n

-1.2%<\/p>\n<\/td>\n<\/tr>\n

\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30d3\u30c7\u30aa<\/td>\n\n

161,146<\/p>\n<\/td>\n

\n

161,864<\/p>\n<\/td>\n

\n

165,102<\/p>\n<\/td>\n

\n

-2.4%<\/p>\n<\/td>\n<\/tr>\n

\u30e2\u30d0\u30a4\u30eb\u96fb\u8a71<\/td>\n\n

237,261<\/p>\n<\/td>\n

\n

236,509<\/p>\n<\/td>\n

\n

232,455<\/p>\n<\/td>\n

\n

2.1%<\/p>\n<\/td>\n<\/tr>\n

\u30e2\u30d0\u30a4\u30eb\u30d3\u30c7\u30aa<\/td>\n\n

38,435<\/p>\n<\/td>\n

\n

37,048<\/p>\n<\/td>\n

\n

31,364<\/p>\n<\/td>\n

\n

22.5%<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nielsen<\/p>\n

\u306a\u305c\u3001\u5730\u4e0a\u6ce2\u306e\u756a\u7d44\u3067\u306f\u30e9\u30a4\u30d6\u304c\u8996\u8074\u304c\u4f4e\u304f\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u3001\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u3067\u306f\u4f4e\u3044\u306e\u304b\u3002\u305d\u308c\u306b\u306f\u3001\u756a\u7d44\u306e\u30b8\u30e3\u30f3\u30eb\u304c\u539f\u56e0\u3057\u3066\u3044\u308b\u3002\u5168\u4f53\u3068\u3057\u3066\u3001\u30c9\u30e9\u30de\u3001\u30b3\u30e1\u30c7\u30a3\u30fc\u3001\u5b50\u4f9b\u756a\u7d44\u306f\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u3055\u308c\u3001\u30b9\u30dd\u30fc\u30c4\u3001\u30cb\u30e5\u30fc\u30b9\u3001\u30af\u30a4\u30ba\u3001\u30c8\u30fc\u30af\u30b7\u30e7\u30fc\u306f\u30e9\u30a4\u30d6\u3067\u8996\u8074\u3055\u308c\u308b\u50be\u5411\u304c\u5f37\u3044\u3002\u5730\u4e0a\u6ce2\u653e\u9001\u306f\u3001\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u304c\u591a\u3044\u30c9\u30e9\u30de\u3001\u30b3\u30e1\u30c7\u30a3\u30fc\u3092\u5f37\u307f\u306b\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u306b\u5bfe\u3057\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u306f\u3001ESPN\uff08\u30b9\u30dd\u30fc\u30c4\uff09\u3001CNN\uff08\u30cb\u30e5\u30fc\u30b9\uff09\u306e\u69d8\u306b\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u3067\u306f\u8996\u8074\u3055\u308c\u306a\u3044\u756a\u7d44\u3092\u5c02\u9580\u3068\u3057\u3066\u3044\u308b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u591a\u3044\u3002\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u3055\u308c\u3066\u3044\u308b\u756a\u7d44\u306f\u3001\u30af\u30a4\u30ba\u3001\u30c8\u30fc\u30af\u30b7\u30e7\u30fc\u3001\u518d\u653e\u9001\u30c9\u30e9\u30de\u304c\u4e3b\u4f53\u3067\u3042\u308a\u3001\u3069\u308c\u3082\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u306e\u5bfe\u8c61\u306b\u306f\u306a\u308a\u306b\u304f\u3044\u756a\u7d44\u3067\u3042\u308b\u3002<\/p>\n\n\n\n\n\n\n\n
\n

\u30e9\u30a4\u30d6\u5bfe\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074<\/b><\/p>\n<\/td>\n<\/tr>\n

\n

\u00a0<\/b><\/p>\n<\/td>\n

\n

\u30e9\u30a4\u30d6<\/b><\/p>\n<\/td>\n

\n

\u5f53\u65e5\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8<\/b><\/p>\n<\/td>\n

\n

7<\/b>\u65e5\u9593\u4ee5\u5185<\/b><\/p>\n<\/td>\n

\n

7<\/b>\u65e5\u9593\u4ee5\u5f8c<\/b><\/p>\n<\/td>\n<\/tr>\n

\u5730\u4e0a\u6ce2\u756a\u7d44<\/td>\n\n

87.2%<\/p>\n<\/td>\n

\n

5.5%<\/p>\n<\/td>\n

\n

6.1%<\/p>\n<\/td>\n

\n

1.1%<\/p>\n<\/td>\n<\/tr>\n

\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u756a\u7d44<\/td>\n\n

93.3%<\/p>\n<\/td>\n

\n

3.4%<\/p>\n<\/td>\n

\n

2.8%<\/p>\n<\/td>\n

\n

0.6%<\/p>\n<\/td>\n<\/tr>\n

\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u756a\u7d44<\/td>\n\n

94.4%<\/p>\n<\/td>\n

\n

3.4%<\/p>\n<\/td>\n

\n

1.9%<\/p>\n<\/td>\n

\n

0.3%<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nielsen<\/p>\n

\u8a00\u3044\u65b9\u3092\u5909\u3048\u308b\u3068\u3001\u5730\u4e0a\u6ce2\u3067\u653e\u9001\u3055\u308c\u3066\u3044\u308b\u756a\u7d44\u306f\u3001\u8cde\u5473\u671f\u9650\u304c\u9577\u3044\u7269\u304c\u591a\u304f\u3001\u5f53\u65e5\u3092\u904e\u304e\u3066\u30827.3%\u306e\u8996\u8074\u304c\u3042\u308b\u3002\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u3001\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u7269\u306e\u8cde\u5473\u671f\u9650\u306f\u77ed\u304f\u3001\u5f53\u65e5\u3092\u904e\u304e\u308b\u30682\u30013%\u306e\u8996\u8074\u306b\u3057\u304b\u306a\u3089\u306a\u3044\u3002<\/p>\n

\u3057\u304b\u3057\u30017\u65e5\u9593\u3092\u904e\u304e\u305f\u5f8c\u3067\u3082\u8996\u8074\u304c\u591a\u3044\u756a\u7d44\u306e\u30c8\u30c3\u30d710\u306b\u9650\u5b9a\u3057\u305f\u6bd4\u8f03\u3067\u306f\u3001\u72b6\u6cc1\u306f\u304b\u306a\u308a\u9055\u3046\u3002\u30e9\u30a4\u30d6\u3067\u306e\u8996\u8074\u306f\u5730\u4e0a\u6ce2\u756a\u7d44\u304c63.9%\u3001\u30b1\u30fc\u30d6\u30eb\u304c74.1%\u3067\u305d\u306e\u5dee\u306f\u5927\u304d\u304f\u3068\u7e2e\u307e\u308b\u3002\u305d\u3057\u3066\u3001\u653e\u9001\u304b\u30897\u65e5\u9593\u307e\u3067\u306e\u8996\u8074\u3067\u306f\u3001\u5730\u4e0a\u6ce2\u3068\u30b1\u30fc\u30d6\u30eb\u304c\u9006\u8ee2\u3057\u3001\u5730\u4e0a\u6ce2\u304c95.3%\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u756a\u7d44\u304c93.9%\u306b\u306a\u308b\u3002\u653e\u9001\u304b\u30897\u65e5\u9593\u3092\u904e\u304e\u305f\u5f8c\u3067\u3082\u3001\u8996\u8074\u3055\u308c\u308b\u8cde\u5473\u671f\u9650\u304c\u9577\u3044\u756a\u7d44\u306f\u3001\u5730\u4e0a\u6ce2\u3088\u308a\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u3042\u308b\u4e8b\u306b\u306a\u308b\u3002\u305d\u308c\u306f\u3001\u5b50\u4f9b\u5411\u3051\u756a\u7d44\u3067\u3042\u308b\u3002\u89aa\u306f\u3001\u5b50\u4f9b\u5411\u3051\u756a\u7d44\u306f\u9332\u753b\u3092\u3057\u3066\u304a\u304d\u3001\u9031\u672b\u7b49\u306b\u307e\u3068\u3081\u3066\u898b\u305b\u3066\u3044\u308b\u69d8\u3060\u3002<\/p>\n

\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074\u306b\u3088\u308a\u3001\u756a\u7d44\u304c\u8996\u8074\u3055\u308c\u308b\u671f\u9650\u304c\u9577\u304f\u306a\u308b\u4e8b\u306f\u3001\u756a\u7d44\u306e\u6210\u529f\u3001\u5931\u6557\u3092\u5224\u65ad\u3059\u308b\u4e8b\u3092\u96e3\u3057\u304f\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u307e\u3067\u306f\u3001\u653e\u9001\u6642\u306e\u8996\u8074\u7387\u3067\u3001\u305d\u306e\u756a\u7d44\u306e\u6210\u529f\u3001\u5931\u6557\u304c\u5224\u65ad\u3055\u308c\u305f\u3002\u3057\u304b\u3057\u3001\u756a\u7d44\u306b\u3088\u3063\u3066\u306f\u653e\u9001\u5f8c\u304b\u30897\u65e5\u9593\u3067\u306e\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074\u304c\u5168\u4f53\u306e30%\u306b\u8fd1\u3044\u756a\u7d44\u3082\u3042\u308b\u3002\u540c\u30581200\u4e07\u4eba\u306e\u8996\u8074\u304c\u3042\u308b\u756a\u7d44\u3067\u3082\u3001\u30e9\u30a4\u30d6\u8996\u8074\u304c\u307b\u3068\u3093\u3069\u306e\u756a\u7d44\u3068\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u8996\u8074\u304c\u591a\u3044\u756a\u7d44\u306e\u3069\u3061\u3089\u304c\u3088\u308a\u6210\u529f\u3068\u8a00\u3048\u308b\u306e\u304b\u3002\u307e\u305f\u3001Nielsen\u306e\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u5e02\u5834\u306e\u7d71\u8a08\u306f\u3001\u9332\u753b\u6a5f\u3092\u4f7f\u3063\u3066\u3067\u306e\u8996\u8074\u3067\u3042\u308a\u3001Hulu\u7b49\u3092\u4f7f\u3063\u3066\u3067\u306e\u30ad\u30e3\u30c3\u30c1\u30a2\u30c3\u30d7\u8996\u8074\u306f\u542b\u307e\u308c\u3066\u3044\u306a\u3044\u3002\u30d6\u30ed\u30fc\u30c9\u30d0\u30f3\u30c9\u3067\u306e\u8996\u8074\u3092\u52a0\u3048\u308b\u3068\u653e\u9001\u4ee5\u5f8c\u306e\u8996\u8074\u306f\u3082\u3063\u3068\u591a\u304f\u306a\u308b\u304c\u3001\u3069\u306e\u7a0b\u5ea6\u3067\u3042\u308b\u304b\u306f\u5206\u304b\u3063\u3066\u3044\u306a\u3044\u3002<\/p>\n\n\n\n\n\n\n\n
\n

7<\/b>\u65e5\u4ee5\u5f8c\u3067\u306e\u8996\u8074\u304c\u591a\u3044\u756a\u7d44\u306b\u9650\u5b9a\u3057\u305f\u6bd4\u8f03<\/b><\/p>\n<\/td>\n<\/tr>\n

\n

\u00a0<\/b><\/p>\n<\/td>\n

\n

\u30e9\u30a4\u30d6<\/b><\/p>\n<\/td>\n

\n

\u5f53\u65e5<\/b><\/p>\n<\/td>\n

\n

7<\/b>\u65e5\u9593<\/b><\/p>\n<\/td>\n

\n

14<\/b>\u65e5\u9593<\/b><\/p>\n<\/td>\n

\n

21<\/b>\u65e5\u9593<\/b><\/p>\n<\/td>\n<\/tr>\n

\u5730\u4e0a\u6ce2\u756a\u7d44<\/td>\n\n

63.9%<\/p>\n<\/td>\n

\n

74.0%<\/p>\n<\/td>\n

\n

95.3%<\/p>\n<\/td>\n

\n

98.2%<\/p>\n<\/td>\n

\n

99.4%<\/p>\n<\/td>\n<\/tr>\n

\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u756a\u7d44<\/td>\n\n

74.1%<\/p>\n<\/td>\n

\n

80.8%<\/p>\n<\/td>\n

\n

93.9%<\/p>\n<\/td>\n

\n

96.3%<\/p>\n<\/td>\n

\n

98.5%<\/p>\n<\/td>\n<\/tr>\n

\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u756a\u7d44<\/td>\n\n

91.3%<\/p>\n<\/td>\n

\n

95.5%<\/p>\n<\/td>\n

\n

99.3%<\/p>\n<\/td>\n

\n

99.8%<\/p>\n<\/td>\n

\n

99.9%<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nielsen<\/p>\n

Nielsen\u306f\u3001\u4eca\u5e74\u306e9\u6708\u304b\u3089\u30d6\u30ed\u30fc\u30c9\u30d0\u30f3\u30c9\u3092\u4f7f\u3063\u3066\u3067\u306eTV\u756a\u7d44\u8996\u8074\u3082\u305d\u306e\u7d71\u8a08\u8abf\u67fb\u306b\u52a0\u3048\u308b\u3068\u767a\u8868\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u307e\u3067\u306eNielsen\u306eTV\u4e16\u5e2f\u306e\u5b9a\u7fa9\u306f\u3001\u5730\u4e0a\u6ce2\u3001\u3042\u308b\u3044\u306f\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u3044TV\u756a\u7d44\u3092\u8996\u8074\u3057\u3066\u3044\u308b\u4e16\u5e2f\u3067\u3042\u308b\u3002\u65b0\u3057\u3044\u5b9a\u7fa9\u3067\u306f\u30c6\u30ec\u30d3\u3001\u3042\u308b\u3044\u306f\u30e2\u30cb\u30bf\u30fc\u3067\u5730\u4e0a\u6ce2\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3001\u3042\u308b\u3044\u306f\u30d6\u30ed\u30fc\u30c9\u30d0\u30f3\u30c9\u3092\u4f7f\u3044\u3001\u756a\u7d44\u3092\u8996\u8074\u3057\u3066\u3044\u308b\u4e16\u5e2f\u3068\u306a\u308b\u3002Nielsen\u306e\u63a8\u5b9a\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u306e500\u4e07\u306e\u4e16\u5e2f\u306f\u30c6\u30ec\u30d3\u653e\u9001\uff08\u5730\u4e0a\u6ce2\u3001\u3042\u308b\u3044\u306f\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\uff09\u3092\u4f7f\u3063\u3066\u3044\u306a\u3044\u306e\u3067\u3001\u73fe\u5728\u306e\u30c6\u30ec\u30d3\u8996\u8074\u4e16\u5e2f\u306b\u306f\u542b\u307e\u308c\u3066\u3044\u306a\u3044\u3002\u3057\u304b\u3057\u3001\u305d\u306e500\u4e07\u4e16\u5e2f\u306e75%\u306f\u30d6\u30ed\u30fc\u30c9\u30d0\u30f3\u30c9\u30b5\u30fc\u30d3\u30b9\u306b\u52a0\u5165\u3057\u3066\u304a\u308a\u3001OTT-V\u3067TV\u756a\u7d44\u3092\u898b\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

2012\u5e74\u7b2c3\u56db\u534a\u671f\u306e\u30c6\u30ec\u30d3\u8996\u8074\u52d5\u5411\u304cNielsen\u304b\u3089\u516c\u958b\u3055\u308c\u305f\u3002\u6e1b\u5c11\u50be\u5411\u306b\u3042…<\/p>\n

Read more →<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[250,52,53,101],"class_list":["post-8996","post","type-post","status-publish","format-standard","hentry","category-newsanalysis","tag-nielsen","tag-52","tag-53","tag-101"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t