{"id":19739,"date":"2024-07-05T13:05:12","date_gmt":"2024-07-05T20:05:12","guid":{"rendered":"https:\/\/www.nsirinc.com\/compass\/?p=19739"},"modified":"2024-07-05T13:05:12","modified_gmt":"2024-07-05T20:05:12","slug":"roku%e3%81%af%e3%81%aa%e3%81%9c%e5%bc%b7%e3%81%84%e3%81%ae%e3%81%8b","status":"publish","type":"post","link":"https:\/\/www.nsirinc.com\/compass\/roku%e3%81%af%e3%81%aa%e3%81%9c%e5%bc%b7%e3%81%84%e3%81%ae%e3%81%8b\/","title":{"rendered":"Roku\u306f\u306a\u305c\u5f37\u3044\u306e\u304b"},"content":{"rendered":"<p>Connected TV Marketing Association\uff08CTVMA\uff09\u304c\u4e16\u754c\u3067\u306eTV OS\u306e\u30de\u30fc\u30b1\u30c3\u30c8\u30b7\u30a7\u30a2\u3092\u767a\u8868\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308b\u3068\u3001Samsung TV\u306eTizen\u304c12.8%\u306e\u30b7\u30a7\u30a2\u3092\u6301\u3061\u3001\u30c8\u30c3\u30d7\u3067\u30012\u4f4d\u306fHisense\u306eVIDAA\uff088%\uff09\u3001LG\u306eWeb OS\uff087.4%\uff09\u3068\u7d9a\u304f\u3002Roku OS\u3068Amazon\u306eFire TV OS\u304c6.4%\u30674\u4f4d\u306b\u4e26\u3093\u3067\u3044\u308b\u3002<\/p>\n<p><!--more-->\u3057\u304b\u3057\u3001\u30a2\u30e1\u30ea\u30ab\u3067\u306e\u72b6\u6cc1\u306f\u304b\u306a\u308a\u9055\u3046\u3002\u30b9\u30de\u30fc\u30c8TV\u306b\u9650\u5b9a\u3059\u308b\u3068Tizen\u304c1\u4f4d\u3067\u3042\u308b\u304c\u3001CTV\u5168\u4f53\u3067\u306fRoku\u304c\u30c8\u30c3\u30d7\u3060\u3002Hub Entertainment Research\u306e\u8abf\u67fb\u3067\u306f\u30a2\u30e1\u30ea\u30ab\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u4e16\u5e2f\u306e55%\u306fRoku OS\u304c\u642d\u8f09\u3055\u308c\u305f\u30c7\u30d0\u30a4\u30b9\u3092\u6301\u3063\u3066\u3044\u308b\u30022\u4f4d\u306f54%\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u4e16\u5e2f\u304c\u6301\u3064Tizen\u30013\u4f4d\u304cWeb OS\uff0837%\uff09\u30014\u4f4d\u304cFire OS\uff0840%\uff09\u3067\u3042\u308b\u3002\u4e16\u754c\u7684\u306b\u306f2\u4f4d\u306eVIDAA\u306f\u6b86\u3069\u7121\u3044\u3002Hisense\u306f\u30a2\u30e1\u30ea\u30ab\u3067\u306fRoku\u642d\u8f09\u30c6\u30ec\u30d3\u306b\u529b\u3092\u767a\u58f2\u3057\u3066\u3044\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-19740\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word.png\" alt=\"\" width=\"1080\" height=\"509\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word.png 1080w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-650x306.png 650w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-1024x483.png 1024w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-768x362.png 768w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-560x264.png 560w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-260x123.png 260w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_01_06-Compass2407-Word-160x75.png 160w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><br \/>\nConnected TV Marketing Association<\/p>\n<p>Roku\u3068Tizen\u304c\u642d\u8f09\u3055\u308c\u305fCTV\u30c7\u30d0\u30a4\u30b9\u306f\u30a2\u30e1\u30ea\u30ab\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u4e16\u5e2f\u306e50%\u4ee5\u4e0a\u306b\u8a2d\u7f6e\u3055\u308c\u3066\u3044\u308b\u304c\u3001\u540c\u7b49\u306e\u52e2\u529b\u3067\u306f\u306a\u3044\u3002\u30b9\u30de\u30fc\u30c8TV\u306eOS\u306f\u30c6\u30ec\u30d3\u306b\u642d\u8f09\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u30b7\u30a7\u30a2\u306f\u3042\u308b\u304c\u3001\u4f7f\u308f\u308c\u3066\u3044\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u3002\u642d\u8f09\u3055\u308c\u3066\u3044\u308bOS\u304c\u4f7f\u3044\u306b\u304f\u3044\u3001\u3042\u308b\u3044\u306f\u4f7f\u3044\u305f\u3044\u30a2\u30d7\u30ea\u304c\u7121\u3044\u5834\u5408\u306f\u3001Roku\u3001Fire TV\u7b49\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u8cfc\u5165\u3057\u3066\u4f7f\u3046\u3053\u3068\u306b\u306a\u308b\u3002Comscore\u306b\u3088\u308b\u3068CTV\u3067\u8996\u8074\u3055\u308c\u305f\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e49%\u306fRoku\u3067\u8996\u8074\u3055\u308c\u3066\u3044\u308b\u30022\u4f4d\u306f16%\u306eFire TV\u30013\u4f4d\u306f14%\u306eTizen\u3067\u3001Roku\u306e\u30b7\u30a7\u30a2\u306f\u5727\u5012\u7684\u3067\u3042\u308b\u3002TV OS\u306e\u53ce\u5165\u6e90\u306f\u5e83\u544a\u3067\u3042\u308a\u3001\u8996\u8074\u6642\u9593\u306e\u591a\u3044Roku\u306fCTV\u5e83\u544a\u3067\u3082\u5927\u624b\u3067\u3042\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-19741\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word.png\" alt=\"\" width=\"1080\" height=\"413\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word.png 1080w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-650x249.png 650w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-1024x392.png 1024w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-768x294.png 768w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-560x214.png 560w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-260x99.png 260w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2024\/07\/2024-07-05-13_03_11-Compass2407-Word-160x61.png 160w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><br \/>\nHub Entertainment Research<\/p>\n<p>Roku\u306fDVR\u306eReplay TV\u3092\u958b\u767a\u3057\u305f\u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30a6\u30c3\u30c9\u306e6\u3064\u76ee\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\uff08\u793e\u540d\u306f\u65e5\u672c\u8a9e\u306e\u300c\u516d\u300d\u304b\u3089\u6765\u3066\u3044\u308b\uff09\u3067\u3001Netflix\u3068\u306e\u5171\u540c\u3067\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u958b\u767a\u3057\u3066\u3044\u305f\u3002Netflix\u306f\u90f5\u4fbf\u3067\u306eDVD\u30ec\u30f3\u30bf\u30eb\u304b\u3089\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u3078\u306e\u79fb\u884c\u3092\u9032\u3081\u3066\u3044\u305f\u3002\u5f53\u6642\u3001\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30d3\u30c7\u30aa\u306e\u8996\u8074\u306b\u4f7f\u308f\u308c\u3066\u3044\u305f\u30c7\u30d0\u30a4\u30b9\u306fPC\u3067\u3001Netflix\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u5c45\u9593\u306eTV\u3067\u898b\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3059\u308b\u305f\u3081\u306b\u3001Netflix\u306fRoku\u3068\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u958b\u767a\u3057\u3066\u3044\u305f\u3002\u3057\u304b\u3057\u3001\u81ea\u524d\u306b\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u3092\u6301\u3064\u3053\u3068\u304c\u5c06\u6765\u7684\u306b\u30b9\u30de\u30fc\u30c8TV\u30d9\u30f3\u30c0\u30fc\u3068\u306e\u5951\u7d04\u306e\u969c\u5bb3\u306b\u306a\u308b\u3053\u3068\u3092\u5371\u60e7\u3057\u305f\u30ea\u30fc\u30c9\u30fb\u30d8\u30a4\u30b9\u30c6\u30a3\u30f3\u30b0\u30b9\u306f\u30ea\u30ea\u30fc\u30b9\u306e\u76f4\u524d\u306b\u8a08\u753b\u3092\u30ad\u30e3\u30f3\u30bb\u30eb\u3057\u305f\u3002<\/p>\n<p>Netflix\u306f2007\u5e74\u306bSVOD\u3092\u958b\u59cb\u3057\u3001Roku\u306f2008\u5e74\u306b\u6700\u521d\u306e\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u767a\u8868\u3057\u305f\u3002\u81ea\u793e\u3067\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3092\u6301\u305f\u306a\u3044\u3053\u3068\u306f\u6b63\u89e3\u3067\u3001Netflix\u306f\u6b86\u3069\u5168\u3066\u306eCTV\u306e\u30ea\u30e2\u30b3\u30f3\u306bNetflix\u30dc\u30bf\u30f3\u3092\u642d\u8f09\u3055\u305b\u308b\u3053\u3068\u304c\u51fa\u6765\u305f\u3002\u72ec\u7acb\u3057\u305f\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3067\u3042\u308b\u3053\u3068\u306fRoku\u306b\u3082\u30e1\u30ea\u30c3\u30c8\u3092\u4e0e\u3048\u305f\u3002\u73fe\u5728\u306f\u3001Roku Channel\u3092\u6301\u3064\u304c\u3001\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u3053\u3068\u306f\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u4e8b\u696d\u8005\u3068\u306e\u5951\u7d04\u3092\u697d\u306b\u3057\u3001Roku\u306f\u73fe\u5728\u3067\u3082\u6700\u3082\u591a\u304f\u306e\u30a2\u30d7\u30ea\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3002\u72ec\u7acb\u3057\u305f\u4f1a\u793e\u3067\u3042\u308b\u3053\u3068\u306fTV\u30d9\u30f3\u30c0\u30fc\u3068\u306e\u5951\u7d04\u3082\u697d\u306b\u3057\u3001Roku OS\u3092\u4f7f\u3063\u305f\u30c6\u30ec\u30d3\u306fTCL\u3001Hisense\u3001Philips\u3001Sharp\u3001Onn\uff08Walmart\u306e\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u30fb\u30d6\u30e9\u30f3\u30c9\uff09\u7b49\u304b\u3089\u767a\u58f2\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>Roku\u306fAVOD\u4e8b\u696d\u8005\u5411\u3051\u306e\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u30012017\u5e74\u306bFAST\/AVOD\u306eRoku TV\u3082\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u3044\u308b\u3002Roku\u306fNBCUniversal\u3001Warner Bros. Discovery\u7b49\u3068SVOD\u30b5\u30fc\u30d3\u30b9\u306e\u30a2\u30d7\u30ea\u5951\u3092\u3059\u308b\u969b\u306bRoku Channel\u5411\u3051\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u5951\u7d04\u3082\u884c\u3044\u3001\u4ed6\u306eFAST\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u306f\u7121\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5f97\u308b\u3053\u3068\u304c\u51fa\u6765\u305f\u3002Samsung TV\u7b49\u3082\u72ec\u81ea\u306eFAST\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u304c\u3001Roku Channel\u306f\u30a2\u30e1\u30ea\u30ab\u6700\u5927\u306eFAST\u3067\u3001\u5229\u7528\u8005\u3001\u305d\u308c\u306b\u8996\u8074\u6642\u9593\u3067\u3082Tubi\u3001Pluto TV\u3092\u4e0a\u56de\u308a\u3001\u30c8\u30c3\u30d7\u3067\u3042\u308b\u3002Roku\u306f\u5e02\u5834\u53c2\u5165\u304c\u65e9\u304f\u3001\u5927\u304d\u306a\u8a2d\u7f6e\u30d9\u30fc\u30b9\u3092\u6301\u3061\u3001\u305d\u308c\u3092\u6709\u52b9\u306b\u4f7f\u3046\u3053\u3068\u3067\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u53ce\u5165\u3092\u5897\u3084\u3057\u3066\u304d\u305f\u3002\u3057\u304b\u3057\u3001\u6d77\u5916\u3078\u306e\u5c55\u958b\u306f\u9045\u304f\u3001Roku\u306e\u52e2\u529b\u306f\u30a2\u30e1\u30ea\u30ab\u3060\u3051\u3067\u3042\u308b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Connected TV Marketing Association\uff08CTVMA&hellip;<\/p>\n<p class=\"more-link-p\"><a class=\"more-link\" href=\"https:\/\/www.nsirinc.com\/compass\/roku%e3%81%af%e3%81%aa%e3%81%9c%e5%bc%b7%e3%81%84%e3%81%ae%e3%81%8b\/\">Read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[1438,114,130,119,85],"class_list":["post-19739","post","type-post","status-publish","format-standard","hentry","category-newsanalysis","tag-fast","tag-netflix","tag-roku","tag-tv","tag-85"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ted W\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.nsirinc.com\/compass\/roku%e3%81%af%e3%81%aa%e3%81%9c%e5%bc%b7%e3%81%84%e3%81%ae%e3%81%8b\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"ja_JP\" \/>\n\t\t<meta property=\"og:site_name\" content=\"The Compass | 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