{"id":11402,"date":"2016-01-02T16:54:45","date_gmt":"2016-01-02T23:54:45","guid":{"rendered":"http:\/\/www.nsirinc.com\/compass\/?p=11402"},"modified":"2016-01-02T16:58:10","modified_gmt":"2016-01-02T23:58:10","slug":"2015%e5%b9%b4q3%e3%81%ae%e3%83%86%e3%83%ac%e3%83%93%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91","status":"publish","type":"post","link":"https:\/\/www.nsirinc.com\/compass\/2015%e5%b9%b4q3%e3%81%ae%e3%83%86%e3%83%ac%e3%83%93%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91\/","title":{"rendered":"2015\u5e74Q3\u306e\u30c6\u30ec\u30d3\u8996\u8074\u52d5\u5411"},"content":{"rendered":"<p>\u30c6\u30ec\u30d3\u653e\u9001\uff08\u30e9\u30a4\u30d6+\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\uff09\u306e\u8996\u8074\u6642\u9593\u6e1b\u5c11\u306f\u7d9a\u3044\u3066\u3044\u308b\u304c\u3001\u6e1b\u5c11\u7387\u306f\u920d\u3063\u3066\u3044\u308b\u30022015\u5e74\u7b2c3\u56db\u534a\u671f\u306e\u6708\u9593\u5e73\u5747\u8996\u8074\u6642\u9593\u306f138:42\u6642\u9593\u3067\u3001\u524d\u5e74\u540c\u671f\uff08141:19\u6642\u9593\uff09\u304b\u30892:37\u6642\u9593\u6e1b\u3063\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001Q1\u306e9:53\u6642\u9593\u3001Q2\u306e3:48\u6642\u9593\u3088\u308a\u306f\u6e1b\u5c11\u5e45\u306f\u5c11\u306a\u304b\u3063\u305f\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-11403 size-medium\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-6-650x279.jpg\" alt=\"ImageCapture[01-02-2016-6]\" width=\"650\" height=\"279\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-6-650x279.jpg 650w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-6-768x330.jpg 768w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-6.jpg 836w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><br \/>\nNielsen<\/p>\n<p><!--more-->\u30c6\u30ec\u30d3\u8996\u8074\u6642\u9593\u306f50\u6b73\u4ee5\u4e0a\u304c\u591a\u304f\u300149\u6b73\u4ee5\u4e0b\u306f\u5c11\u306a\u3044\u300265\u6b73\u4ee5\u4e0a\uff08214:06\u6642\u9593\uff09\u306818\uff5e24\u6b73\uff0882:56\u6642\u9593\uff09\u3067\u306f\u3001131:10\u306e\u9055\u3044\u304c\u3042\u308b\u300265\u6b73\u4ee5\u4e0a\u3067\u306f\u8996\u8074\u6642\u9593\u306f\u524d\u5e74\u6bd4\u3067\u5897\u3048\u3066\u3044\u308b\u306e\u306b\u5bfe\u3057\u3066\uff082:35\u6642\u9593\uff09\u300118\uff5e24\u6b73\u3067\u306f8:36\u6642\u9593\u6e1b\u3063\u3066\u304a\u308a\u3001\u5dee\u306f\u5927\u304d\u304f\u3068\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11405\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-7-1.jpg\" alt=\"ImageCapture[01-02-2016-7]\" width=\"836\" height=\"453\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-7-1.jpg 836w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-7-1-650x352.jpg 650w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-7-1-768x416.jpg 768w\" sizes=\"auto, (max-width: 836px) 100vw, 836px\" \/><\/p>\n<p>Nielsen<\/p>\n<p>\u30c6\u30ec\u30d3\u8996\u8074\u306e\u6e1b\u5c11\u306b\u6700\u3082\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u306e\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u3042\u308b\u3002\u4e00\u4eba\u3042\u305f\u308a\u306e1\u65e5\u5e73\u5747\u5229\u7528\u6642\u9593\u3067\u306f\u30c6\u30ec\u30d3\uff08\u30e9\u30a4\u30d6\uff09\u653e\u9001\u306f2013\u5e74Q3\u306e4:27\u6642\u9593\u304b\u30892015\u5e74Q3\u306b\u306f4:07\u306b\u6e1b\u3063\u3066\u3044\u308b\u3002\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u306f2\u5206\u5897\u3048\u305f\u306e\u3067\u3001\u30e9\u30a4\u30d6+\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\u3067\u306f18\u5206\u306e\u6e1b\u5c11\u304c\u3042\u308b\u3002\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u5229\u7528\u6642\u9593\u306f39\u5206\u304b\u30891:11\u3068\u5897\u3048\u3066\u3044\u308b\u3002\u30bf\u30d6\u30ec\u30c3\u30c8\u3082\u542b\u3081\u308b\u3068\u30e2\u30d0\u30a4\u30eb\u7aef\u672b\u306e\u5229\u7528\u6642\u9593\u306f49\u5206\u304b\u30891:33\u5206\u3078\u3068\u5897\u3048\u3066\u3044\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11406\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-8.jpg\" alt=\"ImageCapture[01-02-2016-8]\" width=\"652\" height=\"425\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-8.jpg 652w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-8-650x424.jpg 650w\" sizes=\"auto, (max-width: 652px) 100vw, 652px\" \/><br \/>\nNielsen Total Audience Report 2015 Q3<\/p>\n<p>\u30c7\u30d0\u30a4\u30b9\u306e\u666e\u53ca\u7387\u3067\u3082\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u5f71\u97ff\u529b\u306f\u660e\u3089\u304b\u3067\u3042\u308b\u3002\u30c6\u30ec\u30d3\uff08HD\uff09\u306e\u666e\u53ca\u7387\u306f98%\u3067\u6700\u3082\u9ad8\u3044\u304c\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\uff0892%\uff09\u3067\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u63a5\u7d9a\u3055\u308c\u305fPC\uff0895%\uff09\u306b\u7d9a\u304d\u7b2c3\u4f4d\u306b\u5165\u3063\u3066\u3044\u308b\u3002\u3053\u306e\u7d71\u8a08\u3067\u3001\u3082\u30461\u3064\u6ce8\u76ee\u3059\u308b\u4e8b\u306f\u3001SVOD\u306e\u5229\u7528\u304c66%\u306b\u306a\u308a\u3001DVR\uff0865%\uff09\u3092\u629c\u3044\u305f\u4e8b\u3067\u3042\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-11407 size-medium\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-9-650x310.jpg\" alt=\"ImageCapture[01-02-2016-9]\" width=\"650\" height=\"310\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-9-650x310.jpg 650w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-9-768x367.jpg 768w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2016\/01\/ImageCapture01-02-2016-9.jpg 840w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><br \/>\nNielsen<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30c6\u30ec\u30d3\u653e\u9001\uff08\u30e9\u30a4\u30d6+\u30bf\u30a4\u30e0\u30b7\u30d5\u30c8\uff09\u306e\u8996\u8074\u6642\u9593\u6e1b\u5c11\u306f\u7d9a\u3044\u3066\u3044\u308b\u304c\u3001\u6e1b\u5c11\u7387\u306f\u920d\u3063\u3066\u3044&hellip;<\/p>\n<p class=\"more-link-p\"><a class=\"more-link\" href=\"https:\/\/www.nsirinc.com\/compass\/2015%e5%b9%b4q3%e3%81%ae%e3%83%86%e3%83%ac%e3%83%93%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91\/\">Read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[53,101],"class_list":["post-11402","post","type-post","status-publish","format-standard","hentry","category-newsanalysis","tag-53","tag-101"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ted W\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.nsirinc.com\/compass\/2015%e5%b9%b4q3%e3%81%ae%e3%83%86%e3%83%ac%e3%83%93%e8%a6%96%e8%81%b4%e5%8b%95%e5%90%91\/\" \/>\n\t\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.4\" \/>\n\t\t<meta property=\"og:locale\" content=\"ja_JP\" \/>\n\t\t<meta property=\"og:site_name\" content=\"The Compass | 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