{"id":10979,"date":"2015-07-02T15:56:20","date_gmt":"2015-07-02T22:56:20","guid":{"rendered":"http:\/\/www.nsirinc.com\/compass\/?p=10979"},"modified":"2015-07-02T15:56:20","modified_gmt":"2015-07-02T22:56:20","slug":"%e3%82%b3%e3%83%bc%e3%83%89%e3%82%ab%e3%83%83%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e7%90%86%e7%94%b1","status":"publish","type":"post","link":"https:\/\/www.nsirinc.com\/compass\/%e3%82%b3%e3%83%bc%e3%83%89%e3%82%ab%e3%83%83%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e7%90%86%e7%94%b1\/","title":{"rendered":"\u30b3\u30fc\u30c9\u30ab\u30c3\u30c6\u30a3\u30f3\u30b0\u306e\u7406\u7531"},"content":{"rendered":"<p>Nielsen\u306b\u3088\u308a\u30682015\u5e74\u7b2c1\u56db\u534a\u671f\u306b\u30c6\u30ec\u30d3\u8996\u8074\u4e16\u5e2f\u306e\u69cb\u6210\u306f\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u52a0\u5165\u304c86.6%\u3001\u5730\u4e0a\u6ce2\u3060\u3051\u304c10.8%\u3001\u3069\u3061\u3089\u3082\u4f7f\u308f\u305a\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u3060\u3051\u3067\u30c6\u30ec\u30d3\u3092\u898b\u3066\u3044\u308b\u4e16\u5e2f\u306f2.6%\u3067\u3042\u3063\u305f\u3002\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u52a0\u5165\u306f\u524d\u5e74\u540c\u671f\u306e88.5%%\u304b\u3089\u6e1b\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3060\u3051\u306e\u4e16\u5e2f\u306f1\u30dd\u30a4\u30f3\u30c8\u4ee5\u4e0a\u5897\u3048\u3066\u3044\u308b\u3002\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u306e\u52a0\u5165\u8005\u304c\u6e1b\u308a\u3001Netflix\u7b49\u306eOTT\u30d9\u30fc\u30b9\u306e\u30b5\u30fc\u30d3\u30b9\u52a0\u5165\u8005\u304c\u5897\u3048\u3066\u3044\u308b\u4e8b\u3067\u3001\u30b3\u30fc\u30c9\u30ab\u30c3\u30c6\u30a3\u30f3\u30b0\u306f\u5a92\u4f53\uff08\u30b1\u30fc\u30d6\/IP\/\u885b\u661f\u5bfe\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\uff09\u306e\u6226\u3044\u3068\u898b\u3089\u308c\u304c\u3061\u3067\u3042\u308b\u304c\u3001\u73fe\u5b9f\u306f\u4fa1\u683c\u5f62\u614b\u306e\u554f\u984c\u3067\u3042\u308b\u3002<\/p>\n<p><a href=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2015\/07\/ImageCapture07-02-2015-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10980\" src=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2015\/07\/ImageCapture07-02-2015-3.jpg\" alt=\"ImageCapture[07-02-2015-3]\" width=\"650\" height=\"281\" srcset=\"https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2015\/07\/ImageCapture07-02-2015-3.jpg 746w, https:\/\/www.nsirinc.com\/compass\/wp-content\/uploads\/2015\/07\/ImageCapture07-02-2015-3-300x130.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><br \/>\nNielsen<\/p>\n<p><!--more-->\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u306e\u52a0\u5165\u8005\u304c\u5897\u3048\u3001\u305d\u3057\u3066\u73fe\u5728\u306b\u306a\u308a\u6e1b\u3063\u3066\u3044\u308b\u7406\u7531\u306f\u30b3\u30b9\u30c8\/\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff08C\/P\uff09\u3067\u3042\u308b\u3002FCC\u306e\u8cc7\u6599\uff08https:\/\/apps.fcc.gov\/edocs_public\/attachmatch\/DA-14-672A1.pdf\uff09\u306b\u3088\u308b\u30681995\u5e74\u306e\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u306eExpanded Basic\uff08\u5730\u4e0a\u6ce2\u518d\u9001\u4fe1+\u57fa\u672c\u7684\u306a\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\u306e\u6599\u91d1\u306f$22.35\u3067\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u306f44\u3067\u3042\u3063\u305f\u3002\u4e3b\u8981\u306a\u30c1\u30e3\u30f3\u30cd\u30eb\u306f\u5730\u4e0a\u6ce2\u30a2\u30f3\u30c6\u30ca\u3067\u53d7\u4fe1\u53ef\u80fd\u3067\u7121\u6599\u3067\u3042\u308a\u3001\u5f53\u6642\u306e\u7269\u4fa1\u3092\u8003\u3048\u308b\u3068C\/P\u304c\u826f\u3044\u3068\u306f\u8a00\u3048\u306a\u3044\u30011995\u5e74\u306e\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u52a0\u5165\u4e16\u5e2f\u7387\u306f63.3%\u3067\u3042\u3063\u305f\u3002<\/p>\n<p>1995\u5e74\u5f8c\u534a\u306b\u30c7\u30b8\u30bf\u30eb\u885b\u661f\u3092\u4f7f\u3063\u305f\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u304c\u958b\u59cb\u3055\u308c\u3001\u30b1\u30fc\u30d6\u30ebTV\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u3082\u59cb\u307e\u308a\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u306f\u5927\u304d\u304f\u3068\u5897\u3048\u308b\u3002Expanded Basic\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u306f2005\u5e74\u306b\u306f70.5\u30012010\u5e74\u306b\u306f117\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u9054\u3059\u308b\u3002\u6599\u91d1\u3082\u5f53\u7136\u306b\u5897\u3048\u30012005\u5e74\u306f$41.04\u30012010\u5e74\u306f$54.44\u306b\u306a\u308b\u304c\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u5897\u52a0\u306f\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u3082\u5897\u3084\u3057\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u52a0\u5165\u7387\u306f2005\u5e74\u306786%\u30012010\u5e74\u306b\u306f87.4%\u306b\u5897\u3048\u308b\u30022005\u5e74\u306e\u6599\u91d1\u306f1995\u5e74\u306e\u500d\u8fd1\u304f\u306b\u306a\u3063\u3066\u3044\u308b\u304c\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u308270\u3092\u8d85\u3048\u3001C\/P\u306f\u826f\u304b\u3063\u305f\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u52a0\u5165\u7387\u306f2009\u5e74\u306e87.8%\u3092\u30d4\u30fc\u30af\u306b\u6e1b\u5c11\u3092\u3057\u3066\u3044\u308b\u3002\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u306f\u305d\u306e\u5f8c\u3082\u5897\u3048\u7d9a\u3051\u30012014\u5e74\u3067\u306f167.3\u30c1\u30e3\u30f3\u30cd\u30eb\u30681995\u5e74\u306e4\u500d\u8fd1\u304f\u306a\u3063\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u304c\u5897\u3048\u3066\u3082\u3001\u898b\u305f\u3044\u30c1\u30e3\u30f3\u30cd\u30eb\u3067\u7121\u3051\u308c\u3070\u610f\u5473\u304c\u7121\u3044\u3002\u3053\u30535\u30016\u5e74\u306f\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u6570\u304c\u7121\u99c4\u306b\u5897\u3048\u3001\u305d\u306e\u70ba\u306b\u6599\u91d1\u3082\u5897\u3048\u3001\u591a\u30c1\u30e3\u30f3\u30cd\u30eb\u30b5\u30fc\u30d3\u30b9\u306eC\/P\u306f\u843d\u3061\u3066\u304d\u305f\u30022014\u5e74\u3067\u306fExpanded 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